iScoot Is Back: Directed e-mobility Relaunches Iconic Australian E-Scooter Brand Under New Ownership

Directed e-mobility Relaunches Iconic Australian E-Scooter Brand Under New Ownership

VIC, AUSTRALIA, August 4, 2026 /EINPresswire.com/ -- New website goes live today, with orders now open across Australia; Queensland shipments to follow within 72 hours pending confirmation of age-related sales requirements.

Melbourne, Australia — iScoot, one of Australia's original electric scooter brands, has officially relaunched under new ownership , with its new website now live and open for orders.

The relaunch marks a significant milestone for Directed e-mobility, which has taken the brand under its wing as part of its growing portfolio in the personal electric transport category. iScoot gives Directed e-mobility another strong platform to build from, adding to its presence in the fast-growing Australian micromobility market.

Through the new website, iScoot stocks a full range of electric mobility products, including electric scooters, e-bikes, electric go-karts, hoverboards, and a range of electric scooter accessories, giving Australian customers a one-stop destination for their e-mobility needs.

“iScoot has always had a loyal following in Australia, and we’re proud to bring it back with a new website, a refreshed team, and a renewed focus on getting great products into customers’ hands,” said Chris Gryg, Brand Portfolio Manager at Directed e-mobility. “This is just the first step, there’s a lot more to come as we build iScoot into a leading platform for electric mobility in Australia.”

The relaunch reflects Directed e-mobility’s broader ambition to expand access to safe, high-quality electric mobility solutions for Australian riders, with further product and platform announcements expected in the coming months.

About iScoot
iScoot is an Australian electric scooter brand offering a range of e-mobility products for everyday riders. Now under new ownership of Directed e-mobility, iScoot combines its established brand heritage with new investment in product, service, and technology.

About Directed e-mobility
Directed e-mobility is building a portfolio of electric mobility brands for the Australian market, focused on delivering safe, reliable, and accessible personal transport solutions. Its portfolio includes iScoot, ScooterHut (scooterhut.com.au), and Electric Kicks (electrickicks.com.au)

Media Contact

Chris Gryg
Brand Portfolio Manager. Directed e-mobility
email us here

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